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COMPARISON

Onyx vs LeadChampPro

LeadChampPro is a credible life-insurance CRM built by producing agents. Onyx covers a wider set of insurance verticals. Here is an honest, verified comparison with where each platform fits.

A note on LeadChampPro

LeadChampPro is a CRM for insurance agents built by active producing agents making $150k+ AP. They cover 5 verticals — life insurance, final expense, mortgage protection, IULs, and annuities — with insurance-pro-written drip campaigns, an AI appointment-setting concierge bot, post-sale referral and upsell automation, a personalized license verification site, and done-for-you onboarding. Pricing is $297/month (texting, calling, and direct-mail charges billed separately). Their power dialer is a separate product (LeadChamp Connect).

LeadChampPro is the right choice if you only sell in the 5 verticals they cover, want drip campaigns written by active producing agents, value the personalized license verification site, or want a product purpose-built for high-AP life-insurance producers.

FEATURE COMPARISON

Side-by-Side Breakdown

A transparent look at what each platform offers so you can make the best decision for your business.

Feature
Onyx
LeadChampPro
Starting Price
$99/month (Core)
$297/month
Closest Tier-for-Tier Comparison
Prime $149/month
$297/month
Insurance Verticals Covered
7 (incl. Medicare + Health/ACA)
5 (life-adjacent only)
Life Insurance Vertical
Final Expense Vertical
Mortgage Protection Vertical
IUL Vertical
Annuity Vertical
Medicare Vertical (AEP/OEP)
Health Insurance / ACA Vertical
AI Appointment Booking
Prime tier and above
Included (concierge bot)
Done-for-You Onboarding
1-on-1 setup call (included)
Included (Bootcamp + setup)
Power Dialer
Included in platform
Separate product (LeadChamp Connect)
Insurance-Specific Drip Campaigns
441+ AI workflows across 7 verticals
Written by insurance pros (5 verticals)
Personalized License Verification Site
Money-Back Guarantee
14-day guarantee
Not publicly listed
Annual Plan
Core $999/yr · Prime $1,499/yr
Not publicly listed

WHY ONYX

What Makes Onyx Different

Purpose-built for insurance agents who want to spend less time on admin and more time closing.

Medicare + Health/ACA Verticals

LeadChampPro covers 5 insurance verticals: life insurance, final expense, mortgage protection, IULs, and annuities. Onyx covers all five of those plus dedicated Medicare (with AEP/OEP Surge Mode for the seasonal enrollment window) and Health Insurance / ACA Stacks. If you sell across multiple lines including Medicare or ACA, Onyx covers the full mix in one platform; if you only sell in the 5 lines LeadChampPro covers, this is not a differentiator for you.

Lower Entry Price, Tier-for-Tier Comparable

Onyx Core is $99/month and Prime is $149/month. LeadChampPro is a flat $297/month. The honest tier-for-tier comparison is Onyx Prime ($149) vs LeadChampPro ($297) — both include AI appointment booking and full feature access. If you want a lower-cost entry without AI booking, Onyx Core ($99) starts roughly $200/month below LeadChampPro.

Power Dialer in One Platform

LeadChampPro offers their power dialer as a separate product (LeadChamp Connect, billed separately at leadchampconnect.com). Onyx includes a power dialer in the platform at all tiers — one subscription, one login, one billing line.

Where LeadChampPro Wins

LeadChampPro includes a personalized license verification site and direct-mail campaign tooling that Onyx does not currently offer. Their drip campaigns are written by insurance professionals with strong life-insurance credentials. If those specific assets are part of your daily workflow, factor them in.

FAQ

Switching from LeadChampPro?

Common questions from agents considering the switch.

Ready to See the Difference?

Book a personalized demo and we will show you how Onyx can work for your insurance business. No pressure, no commitments.

14-day money-back guarantee. No long-term contracts.